Sunday, February 1, 2009

Website lessons from the Obama administration

You can learn about good website design from the Obama administration.

Writer Matthew Battles explains how in "Extreme makeover WhiteHouse.gov edition: How should we read the new Obama home page?", in today's Boston Globe.

Some of the key lessons illustrated by the new whitehouse.gov website:
  • Prioritize. Put your most important information first. Remember the top half of your page will get the most attention.
  • Use active verbs. They raise the energy level of your web page.
  • Use white space effectively.


_________________
Susan B. Weiner, CFA
Check out my website at www.InvestmentWriting.com or sign up for my free monthly e-newsletter.
Copyright 2009 by Susan B. Weiner All rights reserved

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.