"Always work out what you want to achieve before beginning the speech process," says author Thomas Murrell in "Ten Speech Tips for Writing Powerful and Persuasive Presentations."
The same rule applies to your written communications. Figure out your goal ahead of time. Then focus on achieving it. Weed out any content that distracts.
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Susan B. Weiner, CFA
Investment Writing
Writing that's an investment in your success
Check out my website at www.InvestmentWriting.com or sign up for my free monthly e-newsletter.
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